- BMW opened the order books last September, and it’s already raising prices.
- The iX3 is now €2,000 more expensive in Germany.
- US pricing still hasn’t been finalized, but BMW claims it’ll cost around $60,000.
Well, that was quick. BMW is already increasing the starting price of the second-generation iX3, mere months after the vehicle’s official debut. When the wraps came off at the IAA Mobility Show in September 2025, order books also opened across Europe. The first modern Neue Klasse model initially cost €68,900 in its domestic market, but that’s no longer the case.
BMW has quietly updated its German configurator to reflect a substantial price bump. The math now starts at €70,900, a €2,000 increase that arrives before customer deliveries even begin. Those who have already ordered the electric SUV have locked in the original price. The world’s biggest luxury automaker hasn’t explained why the new iX3 is already more expensive, but we have an idea.
The EV is a smash hit in Europe, where production is nearly sold out for all of 2026. To cope with demand, BMW is speeding things up at its new Debrecen plant in Hungary, adding a second shift earlier than initially planned. The company likely feels confident that an early price increase won’t deter buyers. Still, it’s a double-edged sword, as some customers might jump ship and opt for the new electric Mercedes GLC, which at €71,281 before options, costs practically the same.
Photo by: BMW
The new iX3 is currently offered exclusively as a 50 xDrive model. BMW still hasn’t finalized pricing for the US market, where the EV is scheduled to go on sale this summer. For now, all we know is that it’ll cost “around $60,000” for the same version. A cheaper iX3 40 with a single motor and a rear-wheel-drive layout will go on sale in Europe later this year. It’ll arrive in North America in early 2027, possibly joined by a 40 xDrive variant.
BMW also plans to spice up the iX3 lineup with two M flavors, starting with an M Performance model. It hasn’t been officially announced yet, but it’s likely to be called the iX3 M60 when it debuts in Europe later this year. It’ll sit below a full-fat M model, twinned with the recently teased quad-motor M3 sedan coming in 2027 with fake engine noises and simulated gear shifts. Logic suggests the electric X3 M is likely to land next year as well.
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Source: BMW
Motor1’s Take: There could be another reason BMW felt comfortable charging more for the EV in Germany. The local government is rolling out subsidies of up to €6,000 for electric car buyers. The price hike in Germany makes us wonder whether the iX3 for the US will also cost more than initially planned. But since BMW never announced an exact starting price, we’ll probably never know.
While the early price increase will frustrate those who haven’t signed on the dotted line yet, it’s also a sign that the iX3 has been well received. Still, it’s hard not to be annoyed when a carmaker asks for more money for a vehicle it hasn’t even started shipping. The first production vehicles are expected to reach customers starting in March.
